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Get RSS Feed September 2 2010
Using Video for Getting Traffic

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With so many big video sites on the website – including, but not limited to YouTube, UStream.com and TinyChat – there has been a new method of gaining traffic revealed. It’s known as video marketing and is still in its infancy. Because of this, it is important to dedicate funds for this method of advertising because it is only going to grow in size and the sooner you get in on it, the more reward you’ll be able to reap. However, using it properly can be a little intimidating, especially for those that have never done it before.

This is a guide to make it easier to use video for traffic.

  • Decide what type of video you want to make or have made. For example, do you want it to be a video that is humorous and spreads around because of humor or do you want it to be a video that provides detailed information on a very specific topic. If you owned a political site, do you want something funny about the President or something detailed about one of the policies he is trying to get passed?
  • Begin making it. For most videos, you can do it simply from your computer by using the webcam or setting up a video camera on a tripod so it is aimed at you. However, the video is going to be very rudimentary and demonstrate how amateur it is. Therefore, getting someone to handle the camera for you or having a third party company make the video will allow for different angles and shots to be taken resulting in a more professional look.
  • Add a section at the end of the video that details who you are. This could include an e-mail address or a website URL. While it can’t be clicked, people can see it and type it into their URL bar at the top of their web browser.
  • Submit it to video sites. YouTube is obviously the best because they have a considerable amount of traffic and, because it is owned by Google, is continuing to grow. Therefore, submitting the video there is a good way of getting people to see it.
  • Create a channel for your website so that people can check in when you submit a new video. This way, you can submit a new video and the people will get an e-mail update that you have submitted a video. This way, you’re developing a little community within your video submissions.

Getting in on the amount of traffic that comes from video marketing is an incredibly important decision and one that shouldn’t be taken lightly. It is necessary that you create videos that provide worth for the person watching it. Whether that worth is through humor or through general information is irrelevant; so long as the viewer walks away remembering it even a little bit, the video has been a success. They’re more likely to come back to check out your site as well as your videos.

Miami Video Production

video-production

Video production is one of the main marketing venues for your Miami based business. It’s a place where looks are everything — and creating a sexy motion picture (read: TV ad) can easily generate new business, create brand exposure and so much more.

Although it takes professionalism and experience to get the job done right. Some of the better videos can get uploaded to the web by users and go “viral”, generating huge buzz around your product, service or company.

With various shooting locations — beaches, exotic flora and fauna, Miami is great for producing any kind of video material (except skiing obviously). Great sunny weather also helps.

What we can offer for your Miami business is a full spectrum of professional video production services. From concept to final product — we turn vision into reality. Equipped with the latest technologies, a full-on green-screen room and years of experience creating video materials for leading brands, it’s a one stop shop to get noticed.

Our team of professionals will create a concept sketch, sit you through possible final product visions, suggest tweaks to ensure the material becomes successful and “catchy” and will deliver the highest quality product on the market — at a great price for the quality!

We offer:

  • Full HD video production
  • Concept to final product
  • A full-on Hollywood style green-screen room
  • Special effects on demand
  • Mobile setup for on-site video shooting
  • Full set of premium props and extras available
  • … And so much more!

Contact us today for inquiries on Miami video production.

Orlando Video Production

Orlando is all about Universal Studios and is a major tourist attraction of Florida. With the overwhelming amount of people visiting the place, business can be tough, especially if you’re trying to get noticed in traditional media and on the web.

However, a great competitive advantage for your Orlando based business is creating a video. We specialize in online viral video production and traditional TV advertising to stimulate growth of your business. We create video material that revolves around your business — yet keeps the potential customer entertained. That’s what viral marketing is all about — after watching the video, the potential customer will most likely share it with his/her friends, thus the material spreads like a virus. This concept applies to sharing via social networks on the web and just plain word of mouth.

The trick is to produce a video that will relate to Orlando and your business — and at the same time be extraordinary, controversial or plain entertaining.

Some of the successful viral video promotions have generated millions of hits — free of charge, no need to pay TV networks for air time, no hosting fees, nothing. At the same time, many successful TV commercials get “ripped” to the web and also go viral. Both venues are a win-win scenario. You pay only for video production though!

Equipped with the latest HD equipment, a Hollywood-esque Green Screen room and the latest Software technologies — topped off with years of experience in Viral Marketing — we will generate enormous amounts of brand exposure and new business for your Orlando based venture.

Our additional services include (for online marketing):

  • - Keyword targeted YouTube/Vimeo and other Video Hosting submissions
  • - Social Media buzz generation regarding the videos
  • - Search Engine Optimization for your website through video page backlinks
  • - Hit generation to videos for increased rankings

Remember, if a picture is worth a thousand words — how many words is a stunning, sharp, motion picture worth? Contact us today with any questions or to setup a free consultation.

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